(818) 552-4503

Lacoste moves into underwear and loungewear

Lacoste, whose Spring 2014 ready-to-wear collection was presented during Fashion Week, will launch a men's underwear and loungewear collection in 2015. ©AFP PHOTO/Mehdi Taamallah

Lacoste, whose Spring 2014 ready-to-wear collection was presented during Fashion Week, will launch a men’s underwear and loungewear collection in 2015.
©AFP PHOTO/Mehdi Taamallah

(Relaxnews) – The French brand is bringing its signature alligator logo to a new area of apparel by designing its first men’s underwear and loungewear collection, slated for launch in 2015.

In addition to sportswear, shoes, fragrances, sunglasses and a range of other products, Lacoste will soon sell underwear, pajamas, and loungewear for men.

The brand signed a licensing agreement with Delta Galil Industries for the design, production and distribution of this new line.

No details have been released for the time being on the fabrics, prints or colors to be used in the new product range, but there will likely be understated and subtle prints, as well as solids in the brand’s signature colors, all emblazoned with the famous alligator logo.

Fans of the brand will have to wait until spring 2015 to get their hands on the new pieces.

cp/ls/lwt

About the Author